As a professional real estate photographer launching services across Southern California, I've learned that the difference between good and exceptional property photos often comes down to preparation. Whether you're selling a beachfront estate in Newport Beach or a modern condo in Downtown LA, these preparation tips will help your property shine in photos and attract more potential buyers.
Why Property Preparation Matters
In today's digital-first real estate market, 95% of home buyers start their search online. Your listing photos are often the first – and sometimes only – chance to make an impression. Properties with professional photography sell 32% faster and for up to $19,000 more than those without. But even the best photographer can't compensate for a poorly prepared property.
1. Declutter Every Surface
The golden rule of real estate photography is "less is more." Clear all countertops in the kitchen, leaving only one or two decorative items. Remove personal photos, magnets from the refrigerator, and excess furniture that makes rooms feel cramped. In bathrooms, remove all toiletries, and in bedrooms, clear nightstands of personal items. The goal is to help potential buyers envision themselves in the space.
2. Deep Clean Everything
Professional cameras and high-resolution images will capture every detail – including dust, smudges, and water spots. Pay special attention to:
- Windows and mirrors (streak-free is essential)
- Stainless steel appliances (remove all fingerprints)
- Light fixtures and ceiling fans
- Baseboards and crown molding
- Pool areas and outdoor furniture
3. Maximize Natural Light
Open all blinds, curtains, and shutters before your photographer arrives. Clean windows inside and out to allow maximum light penetration. While I use professional lighting equipment, natural light creates the warm, inviting atmosphere buyers love. Replace any burnt-out bulbs and ensure all fixtures are working properly.
4. Stage Key Rooms Strategically
Focus your staging efforts on the most important rooms:
- Living Room: Arrange furniture to create conversation areas and highlight the room's best features
- Master Bedroom: Use neutral, luxury hotel-style bedding and symmetrical nightstand arrangements
- Kitchen: Add a bowl of fresh fruit or a vase of flowers for a pop of color
- Dining Room: Set the table with your best dinnerware to create an aspirational lifestyle image
5. Enhance Curb Appeal
First impressions matter immensely. For exterior shots:
- Mow and edge the lawn
- Trim bushes and remove dead plants
- Add fresh mulch to garden beds
- Power wash driveways and walkways
- Hide garbage cans and garden hoses
- Add colorful potted plants near the entrance
6. Create Lifestyle Vignettes
Small touches can help buyers imagine living in your home. Set up a reading nook with a throw blanket and book, place fresh towels in the bathroom, or set up a laptop and coffee mug in a home office. These lifestyle touches make spaces feel lived-in but not cluttered.
7. Address Minor Repairs
Small imperfections become glaring issues in professional photos. Touch up paint scuffs, fix dripping faucets, replace cracked switch plates, and ensure all doors and drawers close properly. These minor fixes can make a major difference in how your property presents.
8. Prepare Outdoor Living Spaces
In Southern California, outdoor spaces are major selling points. Clean patio furniture, arrange outdoor cushions, set up the BBQ area attractively, and ensure pools and spas are crystal clear. Consider adding string lights or lanterns for ambiance if we're shooting twilight photos.
9. Consider Virtual Staging Options
If your property is vacant, virtual staging can transform empty rooms into beautifully furnished spaces for a fraction of traditional staging costs. As part of my services at Luxuvideo, I offer virtual staging that looks remarkably realistic and helps buyers visualize the property's potential.
10. Plan for Pet Management
While we all love our furry friends, they shouldn't appear in listing photos. Remove all pet bowls, toys, and beds. Clean any visible pet hair from furniture and carpets. Arrange for pets to be off-site during the photo shoot to avoid disruptions and ensure they don't accidentally appear in shots.
Day-Of Photography Checklist
On the day of your photo shoot:
- Turn on all lights in the house
- Remove all vehicles from the driveway and front of house
- Put away all trash cans
- Make all beds with wrinkle-free bedding
- Close all toilet lids
- Turn off all TVs and computer screens
- Remove all refrigerator magnets and papers
- Hide all cables and cords
Working with Luxuvideo
As a new real estate photography service in Orange County, Los Angeles, and San Diego, I understand the importance of making your property look its absolute best. I work closely with real estate agents and homeowners to ensure every shot showcases your property's unique features and selling points.
My services include HDR photography, drone footage, twilight photography, and virtual staging – all designed to make your listing stand out in a competitive market. With 24-hour turnaround time and flexible scheduling seven days a week, I'm here to help you sell your property faster and for the best price.
Conclusion
Proper preparation is the foundation of stunning real estate photography. By following these tips, you'll ensure your property photographs beautifully and attracts serious buyers. Remember, in real estate marketing, you never get a second chance to make a first impression.
Ready to showcase your property with professional photography? Book your session with Luxuvideo today, and let's create images that sell. Serving all of Orange County, Los Angeles, and San Diego County with competitive launch pricing available for a limited time.
